Your Facelift or Your Finances? It’s Time To Downsize

Leading Image Enhancement Coach Wendy Lewis Explains the New Face of Frugality

 NEW YORK, Feb. 11 /PRNewswire/ — International beauty expert and leading image enhancement coach Wendy Lewis, counsels private clients on all aspects of cosmetic enhancements and anti-aging beauty treatments from Botox(R) to Perlane(R), lasers, liposuction, facelifts and even skin care. When it comes to worrying about your finances or a facelift in today’s tough economy, Lewis, who opened Wendy Lewis & Co Ltd, Global Aesthetics Consultancy (www.wlbeauty.com) in 1997, advises clients who are tightening their belts to consider alternatives. Understanding that people will take time to negotiate a better mortgage or deal on a new car, Lewis cautions people to do more comparison shopping when it comes to cosmetic surgery and treatments.

 

According to Lewis, “There is no question that people are putting big ticket procedures on hold for now. In the current state of the world, everything is on sale, from beachfront property and 5-star hotels to designer handbags – so it would be expected that the market for $30,000 facelifts would follow suit. It is definitely a buyer’s market right now, which makes it an ideal time for men and women seeking to improve or maintain their youthful image to look at less pricey options. The woman who was thinking about having a full face with neck plus browlift and eyelid work done in one stage, may downsize to a neck lift or upper eyes alone. We have also found that many more top doctors are offering better value to the patients who come in now for surgery,” concludes Lewis.

 

The trend in aesthetics has been an overall shift to consumers taking charge. At-home microdermabrasion and acne systems have given way to an explosion of do-it-yourself hair removal lasers and skin rejuvenation devices, as consumers are growing more comfortable with being proactive about their health, wellbeing, and their looks.

 

The market for injectables seems to be holding its own as would-be surgical patients are putting off invasive procedures in favor of longer lasting fillers like Evolence(R) and Radiesse(R) to get more bang for the buck. Consumers who have been getting Botox(R) and fillers and not going to stop cold turkey, but rather they are spacing out their treatments for longer, taking advantage of special offers and deals, and cutting down on fluffy beauty services like facials and oxygen blasts in favor of clinically based treatments that deliver results. This is a trend that has traction and it is not likely to fade away even when the market bounces back.

 

About Wendy Lewis

Dubbed ‘The Knife Coach(R),’ since 1997 Wendy Lewis (www.wlbeauty.com) has built an international reputation as the foremost cosmetic enhancement coach advising private clients on when and where to get lifted, injected, and lasered. Based in New York, London and Palm Beach, Wendy has written 10 books on beauty and health, including her newest, Plastic Makes Perfect: The Complete Cosmetic Beauty Guide (Orion, 2008).